Vision 2019

Open your mind to innovation

8th May 2019
The Olympia, London

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About Vision

In today’s continually evolving technology landscape, customers need support and guidance to help them find the right solutions to transform their businesses.

In order to equip partners with everything they need to take their customers on this journey, Arrow has designed a new and unique one-day event, Vision 2019.

Vision 2019 is the first event of its type and brings together artificial intelligence experts, guest keynote speakers, leading vendor solutions and invaluable insight and predictions from industry analysts, IDC.

Attendees will listen to unique expert analysis of the artificial intelligence market, gain insights into growth areas for the next five years and see an unrivalled showcase of leading end-to-end solutions from the world’s leading vendors.

Vision 2019 features:

  • High profile keynote presentations and insights into the artificial intelligence market from IDC, the premier global market intelligence firm
  • Invaluable, information-packed breakout sessions exploring technology innovations and growth areas in artificial intelligence, security, IoT, cloud, Data Intelligence and next-generation data centre technology
  • One-on-one meetings and planning sessions with key Arrow individuals, leading vendors and the partner network
  • Engaging, thought provoking panel discussions covering technology’s hot topics
  • Extensive networking opportunities to build and strengthen relationships with decision makers and industry experts who can help grow your business
  • An unrivalled showcase of solutions from the world’s leading vendors

Solution Tracks

Vision 2019 brings you exclusive access to analyst information, technical expertise and all the support you need to address the most complex technology challenges faced by your customers.

Book 1:1 meetings with our sponsors and Arrow specialists to get even more from your day, then select from the six invaluable solution tracks where you can explore your chosen subjects in greater depth:

Artificial Intelligence

Demystify AI, find out how it is being used successfully today and how you can integrate it into your own solutions.

Data Intelligence

Help your customers maximise the value they get from their data throughout its lifecycle with data intelligence solutions.


Capitalise on the huge cloud opportunity which shows no signs of slowing down.


Security has never been more important. As technology advances, so do threat actors. It is essential that customers’ most valuable assets are protected.


Drive real value for your customers by connecting devices and collecting valuable data, with a single IoT aggregator from sensor to sunset, Arrow.

Next Generation Data Centre

Modernise the data centre to meet the demands of customers now and into the future.

Select your solution tracks and book 1:1 meetings, to create a truly personalised agenda for Vision 2019.

View Solution Tracks



Renowned business management speaker and BBC Dragon, Piers Linney is a successful entrepreneur with an impressive business portfolio and is the brains behind the non-profit organisation

Piers first came into the public eye in 2011 when he appeared on the Channel 4 series the Secret Millionaire, where he went undercover in a Young Offender’s Prison. His compassion and determination, as showcased in the documentary, translates directly from reality TV to the boardroom, as well as his business acumen and skill demonstrated by the success of his business endeavours. Piers Linney has played a vital role in the development of a number of independent businesses through both his work as a public speaker and his position as expert investor and business management speaker on the hit BBC series Dragon’s Den.

Outside his work on Dragon’s Den, Piers has also acted as a member on the governance board of the UK’s Cloud Industry Forum and has appeared in the media several times to discuss the advantages digital transformation.

Philip Carnelley is AVP for IDC’s European Software Group, and has over 20 years’ experience of working in the IT industry as an analyst, consultant, and applications developer in a variety of industries around Europe.

He leads IDC’s European research on enterprise applications and analytics, with a particular focus on big data and cognitive/AI software and solutions and their implications for digital business transformation. He heads IDC’s multi-disciplinary European Cognitive/AI Research Practice, and he also oversees IDC's European Software Tracker analyst team. He is also tasked with writing and presenting on broader enterprise software trends and the impact of emerging software technologies in the European region. He is a regular keynote speaker and panelist at industry events.

Find out more

Mark McHale, Vice President for the UK and Ireland region at Arrow, has well over thirty years’ experience in the IT industry, including two years overseas working in Africa and North America. Mark’s long service with the company – he joined in 1986 – has given him remarkable insight into an industry that continues to evolve at an ever-accelerating pace.

An early apprenticeship in electrical & electronic engineering proved a springboard for a successful career in IT sales, which culminated in his joining the Arrow board as UK Sales Director over ten years ago. His most recent role at Arrow was Managing Director for the Data Centre Solutions division of Arrow business in the UK and Ireland.

Mark excels at recognising a market need and identifying the appropriate solutions to fulfil it, a vital sales skill that he brings to his current role. He enables Arrow, our vendors and our channel partners to collectively seize opportunities presented by game-changing markets and the technologies within them such as cloud, digital and IoT to develop mutually profitable relationships.

It’s a time of transition, and in steering the business forward through a radically changing commercial and technological landscape, Mark balances his strategic vision of what the future will look like with a pragmatic and structured approach to implementation.

Specialist areas include mergers and acquisitions; emerging markets and technology; sales management and leadership; vendor and channel relationship management.

Joe Baguley is VMware’s Vice President and Chief Technology Officer for EMEA, joining VMware in July 2011. He helps develop and communicate VMware’s strategy and vision with customers and partners, using his wealth of experience to help organisations reduce costs and better support users and business needs. As part of VMware’s Office of the CTO and its representative in EMEA, Joe assists VMware’s customers in understanding how to use today’s advances in technology to deliver real business impact as well as working with them to inform VMware’s R&D processes.

Joe is a recognised leader within the European technical community and considered one of the top 50 most influential leaders in UK IT. He won an award for data leadership in ‘Infrastructure & Protection’ in the 2016 Data 50 Awards and appeared in the Computer Weekly UKtech50, the Information Age Top 50 Data Leaders and the Cloud World Series’ Cloud 100 community board. He has played a key role in CloudCamp and other events, communicating how cloud technology fits into the broader IT landscape. Joe previously spent ten years at Quest Software where he was CTO of EMEA, shaping its direction and strategy.

In addition, Joe is also on several advisory boards at the European Commission and ETSI and is a founding committee member of the Data Centre Specialist Group at the British Computer Society which helped shape the European Code Of Conduct for Data Centres.

Joe is based in the UK but his remit is across Europe, Middle East and Africa.

For more information, contact:
VMware UK team
Tel: 020 7592 1200

Jaap Zuiderveld is NVIDIA’s Vice President for Consumer, Enterprise, Automotive and Embedded businesses across Europe, Middle East and Africa.

Jaap has more than 20 years of experience in the IT and telecommunications industry. Prior to joining NVIDIA, he led the global direct sales force at Colt Technology Services in London. Previously he served as Chief Operations Officer and Managing Director for Europe at ACN, and before that as Chief Executive Officer for Europe at Active 24.

Currently based in the UK, he has worked in Germany, Norway and the Netherlands. Jaap is a Dutch national and alumnus of Erasmus University in Rotterdam, where he graduated with a Masters’ in Economics in 1989.

Away from the office, Jaap is an avid Formula 1 fan and sailing enthusiast who has been known to race sail boats competitively.

James Hodge is the Chief Technologist for EMEA at Splunk with a specific focus on driving business outcomes on Splunk’s data platform. Prior to moving to the Customer Success organisation James worked in the product management team leading Splunk’s Big Data and Analytics product strategy with a specific focus on the Hadoop and open source analytics ecosystem. Before Splunk James carried out a variety of service delivery and sales engineering roles at HP Autonomy and i2 IBM with a focus on large data analytics projects within the public sector. Focusing on data ethics and digital transformation is one of James’ passions and he chairs TechUK’s Data Analytics and AI Council. James is committed to driving a diverse workforce and devotes time to Splunk’s values by engaging with European Women in Tech events; promoting social inclusion and making Splunk an inclusive place to work. In addition to working at Splunk James spends time advising startups on how to leverage data as a competitive edge whilst keeping focus on simplifying technology architectures.

James joined Microsoft 12 years ago and has held a number of leadership positions across the Consumer and Enterprise Businesses. James currently runs the Partner Cloud Services Business for Microsoft UK with responsibility for the growth and transformation of the UK Partner Cloud Ecosystem. James has extensive experience of working with both Partners and Customers on Cloud transformation and has led teams which have launched Syndication, BPOS and CSP both in the UK and worldwide

Arrow City

At the heart of Vision 2019 lies the unique and vibrant Arrow City, where visitors can see, hear and touch the solutions their customers want. Immerse yourself in:

  • A showcase of leading vendor solutions
  • Collaboration between Arrow ECS and Arrow Electronics – how can you maximise Arrow’s services to benefit your customers and drive additional revenue?
  • Arrow IoT solutions from sensor to sunset
  • The Hub – drop in to meet Arrow’s key influencers from Operations, Finance, Marketing, Training and Customer Services and ask them anything
  • Space for meetings and one-to-ones

Why Attend?

Vision 2019 is the event for a broad range of partners, including VARs, MSPs, ISVs, SIs, and Operational Technology (OT) companies. Vision 2019 will provide invaluable content for every audience, but the predictive insights into trends and growth areas will be particularly useful for CEOs, Chief Technology Officers, Finance Directors, Operations Directors, Business Development Directors, Business Development Managers and Sales staff.

Vision 2019 will equip partners with the information and tools they need to harness the opportunities presented by the latest technology innovations. With the extensive networking opportunities amongst fellow channel partners and the leading lights of the vendor community, this is a must-attend event.

By attending Vision 2019 visitors will experience:

  • The first event of its type, of such breadth and depth
  • High-profile keynote and main stage presentations
  • Industry experts
  • Engaging panel discussions
  • World leading vendors in the showcase and innovation zones
  • Invaluable insights into the artificial intelligence market
  • Preselected 1:1 meetings with vendors of their choice
  • Full visibility of Arrow’s end-to-end offering
  • Breakout sessions on today’s hottest themes – AI, Data Intelligence, cloud, security, IoT and next generation data centre technologies
  • Multiple networking opportunities


New and unique, Vision 2019 is an unmissable event:

  • An exceptional one day event with a unique agenda
  • Industry experts and IDC analyst
  • Networking opportunities and one-on-one meetings

Download the agenda

Who is invited?

Complimentary registration is offered to all Arrow VARs, MSPs, ISVs, SIs, OT companies and the wider Arrow customer base, plus those who are considering a partnership with Arrow. Vendor registration is limited to Arrow sponsors.

If you would like more information about becoming a sponsor, please contact us at

Sponsor Registration

View the Floorplan


Platinum +





Arrow Vision Team
T: +44 (0) 1423 519 000